This is a part of my master thesis. Three concepts are generated and all the findings of this research will be implemented in the design of this innovative jewelry line. Smart jewelry is the result of the combination of technology and aesthetics and aims to look beautiful, yet practical. As technology has isolated people, is blamed for alienation and has caused feelings of depression and loneliness, all the three concepts generated, are based on human interaction and connection. It is a fact that technology is present in every aspect of human life and it cannot be avoided. Instead, it can be used in a positive manner, trying to bridge the communication gap that has been created. Thus, the smart line has this exact purpose, providing the users with smart features.
This concept explores several aspects of female and male adornment. It is a fact that female jewelry and accessories claim the largest market share, whereas male ornaments are still under development and experimentation. For instance, when someone is thinking about earrings, their mind goes directly to female products. Thus, innovation can be explored through a male and female-centered design that open doors for further research in this market. This concept discusses adaptability, social conscience, equality, connectivity.
There are men, who would wear, for instance, a more glamorous earring, but there are possibilities of them being criticized for this action. However, expression is a fundamental principle of human existence. Therefore, to become more specific, if a man chooses to wear an earring, there should be a product that allows this act. KPMG research has shown that more than 65% of Millennials do not believe that gender defines a person anymore and are not willing to adapt to the traditional definitions of femininity and masculinity, as said by Sitara Kurian, in "Meet the Millennials". Maia Adams, the co-founder of Adorn Insight, also says that “Men, in general, have become more image-conscious” and she adds that “jewelry has become part of that self-expression box of tricks”. Furthermore, there is a significant number of influencers, like actors, singers, and bloggers, who have given new directions in the fashion industry and communication of the trends. This means that visual perception plays an important role, especially when the lives of this generation pass through social media and visual platforms, like Instagram.
The first attempts were a combination of a variety of hands-free headphones, as it would be easier for a man to adapt to an already existing electronic device, something they have already experienced. Since the earring will have smart features, there is a need for a surface for data input. Aesthetics always play the most important role and that is why smooth curves are used, flow lines and circular shapes, which symbolizes continuity and life. Both earrings generated to follow the same designing alphabet.
These pieces of jewelry have Bluetooth connectivity and their goal is to beautify the person wearing them and fulfill their practical needs. It is addressed to both women and men, with slight differences to meet the expectations of each sex, feminine pendant-like earring for women and headphones-like earring for men. This is intended to be used by friends, couples, siblings, family members and practically anyone that wants to be constantly connected with another person. The jewelry pieces form a unit, but they consist of two parts, the earpiece that is a speaker ball and the touchpad that allows data input. There is also an application which connects the two devices and encodes all functions.
Safeness pendant and cufflinks
This concept explores subjects such as communication and safety. It is a fact that, all over the world, there are extremely high crime rates, and statistics show that America is ranked first among the continents, with a crime rate reaching 82.5% in 2018, as shown in Numbeo. Although Europe has the lowest crime rate, compared to the other continents, still, 49.4% is a fairly high percentage. Thus, being safe is a great incentive to start creating a designing project.
The first designing attempts were using the concept of the center and the surrounding environment, dealing with human existence and its entity. The idea included firstly the core, which symbolizes the man, their self-centered approach to things and the way they perceive the world, and secondly their surroundings, which embodies their interpersonal relationships. Initially, the design imprinted two concentric circles, with rays connecting those circles, showing the different aspects of a man’s character. The idea derived from Wassily Kandinsky’s painting “Circles in a Circle”, in which his belief of the harmony of the cosmos is expressed through certain shapes and lines. The man is a being full of emotions and logic. Their personality, behavior, and reactions are affected by the specific environment they grow up, hence they are complex and multidimensional.
The core denotes man as the center of attention since human’s nature is egocentric. The circle is gradually shifting and shrinking though, an action that shows the prevalence of nature. The off-center circle symbolizes the inwardness of man, the place hiding all their feelings. All the pieces created by the partition of the circle, represent different emotions and feelings, like happiness, anger, anxiety, fear, and love. All of them lead to the same point, the man. This concept gives people the opportunity to show their anxiety and fear, and be heard. The dimensions vary, as the cufflink should be smaller, in order to fit the buttonhole and serve its purpose.
The “Safeness” is addressed to both sexes and it can be worn as a pendant necklace or a cufflink. Both versions have the same capabilities and characteristics, except for the minor differences in appearance. These pieces are as well connected to a smartphone application. Through this app, the user can make alterations and manage the functions of the smart devices. The most special feature of these pieces is that they serve as a protection zone for the user.
Human interaction and connection are definitely present in all concepts. People are social beings and they need to communicate with each other. However, a large part of the population has disabling hearing loss, which amounts to 466 million people worldwide, according to World Health Organization, which means that a sound may not be heard by someone, but vibration can be felt. Waves, a rope installation by Daniel Palacios, was the initial incentive for this concept. This is why buzzes and vibrating tones replace sound waves.
Initially, the concept began with the partition of the basic core into separate segments, since the intention was to correlate the latter ones with the relationships that are being developed among people, the ties that are created and, actually, the more than one connections, at the same time, of the same person. The basic form of the design has definitely influences from architecture, with flowing volumes and clean lines.
The “Connectivity” bracelet is mostly addressed to women, but it can be worn by men too. It stands for friendship and the special bond between friends.
For more information about the concepts and the functions, please feel free to contact me.